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【圣淘沙名胜世界&TEAM WANG design】联手打造新加坡环球影城万圣节惊魂夜12鬼屋_我的网站

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一 | 圣淘沙名胜世界&TEAM WANG design-《Under the Castle》-圣淘沙名胜世界与国际流行歌手王嘉尔创立的奢华街头服饰品牌Team Wang design首次合作，共同打造了新加坡环球影城万圣节惊魂夜12的“Under the Castle”鬼屋，将品牌的美学融入恐怖叙事。 Editor's Note:
In an era of profound global shifts and increasingly complex regional dynamics, a proper understanding of the world must be rooted in "grounded experience" and localized insights. Global Times English edition, in collaboration with the Academy of International and Regional Communication Studies, Communication University of China, is proud to launch "Local Insights," an English-language column dedicated to original, field-based observations.
We invite Chinese scholars and professionals who are studying, conducting exchanges, or working outside China, as well as international students and friends living and studying in China who are familiar with the social contexts of their home countries or third countries, to begin from first-hand field experience and engage with social, cultural, and contemporary issues beyond China. The fourth article in this column, through the author's on-site experience, unpacks Singapore's distinctive national identity via its deliberate independence, structured multicultural integration policies and forward-looking urban and digital development plans.
For many years, Singapore has been a favored destination for tourists and a highly sought-after place for education and employment. But when we talk about Singapore, what exactly do we mean? Is it the cityscape dominated by the Merlion and Marina Bay Sands? Is it a global standard for effective governance and economic success? Or is it a nation with a Chinese majority that is nonetheless founded on the principles of multiracial, multireligious, and multicultural nation-building?
In late May, as part of a media delegation from China invited by Singapore's Ministry of Digital Development and Information (MDDI), I had the opportunity to explore the country in depth. Following a narrative journey through the past, the present, and the future, I discovered a Singapore far more complex than its well-known global image suggests.

    The view of Singapore Photo: VCG
The birth of a nation: A deliberate choice
To truly understand Singapore, one must first understand its origins. For a long time, the prevailing story portrayed Singapore's independence on August 9, 1965 as a sudden break - Lee Kuan Yew's emotional announcement of separation from Malaysia, often seen as a forced expulsion. However, materials displayed at the National Library Board and MDDI's The Albatross File exhibition provide a more intricate picture.
The exhibition, which makes confidential documents from founding leaders like Goh Keng Swee and oral histories from Lee Kuan Yew and Kwa Geok Choo available, reveals a strategic, negotiated process behind the separation. These documents suggest that both parties - Singapore and Malaysia - increasingly recognized that given the circumstances, long-term stability was unattainable. Independence then emerged as a deliberate political choice, the result of calculated negotiations and a growing belief that a new nation based on equality beyond ethnicity was the only viable path forward.
The significance of The Albatross File lies not only in the historical details it unveils but in the shift in narrative from "forced survival" to "chosen destiny." The exhibition itself is equally revealing. Historical documents, immersive installations, AI-enabled experiences, and digital interfaces allow visitors not just to observe history, but to question and participate in its interpretation.
Leaving the exhibition, I gained more than just a deeper understanding of Singapore's founding; I became aware of how Singapore actively constructs its own historical narrative. In this young nation, history is about both the past and the shaping of future generations' understanding of what "Singapore" means.
         China media delegation and officials from Singapore's Ministry of Digital Development and Information pose for a photo in Singapore. Photo: Courtesy of Wang XiaofangCreating 'Singaporeans' in a multicultural society

While the archive tells the story of Singapore's birth, the city itself shows how a society of diverse ethnicities, languages, religions, and immigrant backgrounds has been transformed into a shared national identity.
Walking through Telok Ayer, Little India, and Kampong Glam, one experiences the reality of a society molded by Chinese, Malay, Indian, and global migrant communities. Temples, mosques, and churches stand close to each other. Thian Hock Keng, Al-Abrar Mosque, Nagore Dargah, and Christian churches coexist as part of a long-standing arrangement of pluralism.
This is not passive coexistence but a carefully cultivated social order shaped by decades of governance and policy design.
In 1991, Singapore's Parliament issued the Shared Values White Paper, outlining five core principles: Nation before community and society above self; Family as the basic unit of society; Regard and community support for the individual; Consensus instead of contention; Racial and religious harmony. In a young nation without a single dominant ethnicity, religion, or shared historical tradition, this value system serves as an ideological anchor that transcends differences.
At the Harmony in Diversity Gallery, key concepts like "mutual respect," "mutual understanding," and "finding common ground" are consistently highlighted. From "Many Faiths, One People" to "We, the Citizens of Singapore," the narrative repeatedly circles back to a central idea: Differences may persist, but a shared community must be maintained.
This idea of collective identity takes on another dimension at the SingapoREN exhibition at the Singapore Chinese Cultural Centre. Rather than focusing solely on preserving Chinese cultural heritage, the exhibition follows the transformation of migrants from temporary residents to citizens - from those who once saw themselves as transient to those who now fully identify as Singaporeans. It's not just a story of cultural preservation but one of identity transformation.
Perhaps the most tangible mechanism sustaining this multicultural cohesion is Singapore's public housing system, planned and developed by the Housing & Development Board (HDB). The apartments built by HDB are home to close to 80 percent of Singapore's resident population, of whom about 90 percent own their home. To promote racial integration and harmony, HDB introduced the Ethnic Integration Policy in 1989, which sets limits on the proportion of households from each ethnic group in housing blocks and neighborhoods to ensure a balanced mix of various ethnic communities in HDB towns.
Across HDB towns, public housing projects continue to evolve in response to demographic shifts and the rising aspirations of residents.
For example, Harmony Village @ Bukit Batok is an assisted living resident community jointly developed by HDB, Singapore's Ministry of National Development and Ministry of Health to expand the continuum of public housing options for seniors. Known as community care apartments, Harmony Village @ Bukit Batok is Singapore's first public housing development that integrates senior-friendly housing with care services that can be scaled according to care needs, as well as social activities to support seniors to live independently within the community.
Meanwhile, Punggol Point Cove is a public housing project situated along the shoreline of Singapore's north-eastern coastline. This waterfront development features wave-like architecture inspired by its location and the town of Punggol's heritage as a fishing village. Residents enjoy panoramic sea views and easy access to Punggol Promenade. It is also located near the Punggol Digital District, Singapore's first smart business district, where residents can benefit from job opportunities and new amenities near their home. Hawker centers further embody multiculturalism in everyday life. Dietary restrictions shaped by religion are managed through regulated food environments, allowing people of different ethnicities and income levels to share the same dining spaces. Whether it's Hainanese chicken rice, Indian roti prata, Malay nasi lemak, or Teochew fish ball noodles, cultural diversity is transformed from an abstract concept into daily practice.
Through shared space, shared consumption, and shared routines, Singaporeans, despite their varied ancestries, languages, and beliefs, become woven into a single social fabric. It is within this daily negotiation of differences that a true sense of national community emerges.
         Nagore Dargah, a historic Indian Muslim shrine, on Telok Ayer Street, Singapore Photo: Courtesy of Wang Xiaofang
The future is already here: from planning to execution
At Gardens by the Bay, many visitors see a picturesque landmark. For Singapore, however, it is a model for future urbanism. Built on reclaimed land, the Gardens showcase how ecological design and engineering innovation can create a functioning ecosystem within an urban environment to support diverse flora and fauna. It reflects a belief that even within environmental constraints, human design can create new ecological possibilities.
If Gardens by the Bay represents the future of human-nature relationships, the Punggol Digital District embodies Singapore's vision for the future economy and society. As the country's first integrated smart district, it brings together industries of cybersecurity, artificial intelligence, and robotics within a unified urban space. The Singapore Institute of Technology is directly embedded within the district, ensuring that research outcomes translate into real-world urban solutions rather than remaining confined to academic publication.
The district's Open Digital Platform (ODP) aggregates data from more than 20,000 sensors in the district and connects various systems in real time, enabling deep integration among data systems, algorithms, and physical urban space.
This forward-thinking approach extends to national digital governance. In 2026, Singapore set out 10 refreshed priorities for the next round of AI development, including boosting AI transformation across strategic sectors, and nurturing 100,000 AI bilingual talents with domain expertise and AI capabilities who can apply AI meaningfully in their domains.
At the same time, the country actively tackles emerging risks such as deepfakes and cyberbullying, through a mix of legislation, platform accountability, digital literacy education, and community coordination.
From the existential survival concerns of its early years of independence to contemporary challenges like AI disruption and climate change, Singapore consistently demonstrates a strong focus on the future. It anticipates risks early, designs policies preemptively, and seeks solutions before crises fully emerge.
Looking back on this journey, the question I began with now has a different answer.
Singapore is more than an economic success story or a model of efficient governance. It is a nation born of political choice, held together by institutions that cultivate inclusion across diversity, and sustained by a continual capacity to adapt and reinvent itself.
Perhaps this is what we mean when we talk about Singapore.
The author is a PhD candidate in International Communication, and research fellow at the Academy of International and Regional Communication Studies, Communication University of China

。这个名为《Under the Castle》的鬼屋将展示Team Wang design SPARKLES系列中的人气角色Pumpkie和Spookie，但以更加黑暗的形象呈现。Team Wang design由创意总监兼设计师王嘉尔和联合创始人兼首席执行官张权 (HENRY CHEUNG)共同领导。两位均入选《福布斯中国》2023年30位 30 岁以下精英榜单。

二 | 基于去年在上海成功打造的Team Wang design概念空间，该空间包括特别设计的城堡、万圣节嘉年华和夜间游行活动，新加坡环球影城万圣节惊魂夜此次与Team Wang design联手，创造了前所未有的恐怖体验。

三 | 当游客进入《Under the Castle》鬼屋时，他们将揭开这座被诅咒城堡的黑暗秘密。每年在万圣节之夜，这座城堡都会用幽绿色的光芒引诱受害者。勇敢面对邪恶的游客将会发现自己是否能逃脱恐怖，还是永远被困在“城堡之下”。在尖叫声中，王嘉尔的粉丝们还应留意隐藏的彩蛋，其中包括他《Magic Man》专辑中的标志性造型。“我们非常兴奋能够与新加坡环球影城合作这一项目。他们的万圣节活动已连续十多年成为行业标杆，完美融合了恐怖与娱乐。

四 | 《Under the Castle》能够成为这个传奇庆典的一部分，对我们来说是莫大的荣幸，我们非常幸运能在这个享有盛誉的平台上实现我们的愿景。” Team Wang design联合创始人兼首席执行官Henry Cheung表示。“与Team Wang design合作打造万圣节惊魂夜12，是创意与恐怖的完美融合，“圣淘沙名胜世界娱乐总监Markham Gannon说道。“凭借新加坡环球影城十多年制作东南亚最大万圣节活动的专业经验，加上Team Wang design的现代创意设计，《Under the Castle》必将把粉丝带入最黑暗的噩梦。”粉丝们敬请期待圣淘沙名胜世界与Team Wang design在9月和10月推出更多令人兴奋的合作项目，包括各类主题活动和周边产品。更多精彩内容四幢阴森鬼屋• Netflix的《甜蜜家园》• Team Wang design的《Under the Castle》• 《新加坡最凶灵之地：血色真相》• 《诅咒之卷：黑暗王朝》三个惊悚体验区域• 《吸血鬼小巷》• 《遗落的村庄》• 《冥界之地》三大现场表演• 《幽冥夜惊》• 《亡灵狂欢》• 《黑暗梦境》私密酒吧• 《吸血鬼酒吧》– 沉浸式酒吧体验，包括一杯酒精或无酒精饮品和两道小吃，参加R.I.P. Tour的游客附加价为25新元，普通游客为35新元。参与体验需要购买新加坡环球影城万圣节惊魂夜的门票。

五 | 新加坡环球影城万圣节惊魂夜12将在9月27日至11月2日的指定夜晚进行，共计18个活动夜。高峰期夜间票价为90新元，非高峰期夜间票价为80新元。扫小程序二维码或在支付宝/微信搜索 “圣淘沙名胜世界 RWS” 即可在线购买：微信扫码小程序购票支付宝扫码小程序购票*警告！此活动可能对幼儿过于刺激，不建议 13 岁以下儿童参加。

六 | 服装需遵守服装政策。不允许戴面具。关于圣淘沙名胜世界新加坡圣淘沙名胜世界位于圣淘沙岛，是亚洲首屈一指的综合式度假胜地。整个园区占地49公顷，打造了新加坡环球影城、S.E.A.海洋馆、海豚园和水上探险乐园等世界级景点，还拥有六家风格迥异的精品酒店、一座娱乐城和设施先进的名胜世界会议中心。

七 | 圣淘沙名胜世界内开设了多个由明星主厨执掌的高级餐厅，致力于为游客提供备受赞誉的精致餐饮体验，在新加坡充满活力和多元的饮食环境中也占有重要之地，吸引着众多亚洲美食家前来体验。此外，圣淘沙名胜世界也提供世界级的娱乐演出，无论是原创巨制、歌星演唱会，还是公开表演秀，应有尽有。自2011年起，圣淘沙名胜世界屡获亚太地区旅游行业内的最高殊荣，连续十年被TTG旅游大奖评为 “最佳综合式度假村”。更多详情，请登陆官网：www.rwsentosa.com关于环球景点与体验环球景点与体验是康卡斯特NBC环球旗下的主题乐园部门，为全球宾客提供世界上最具创新性、刺激性和受欢迎的娱乐体验。我们的产品组合包括世界级的主题公园，拥有业内最刺激和技术最先进的游乐设施、卓越的酒店和度假村以及独特的商品、游戏、美食、虚拟和现场娱乐体验。